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Horizon 2 milk11/29/2023 Only occasionally do they eat fresh grass." Jammed in crowded pens atop the hardpan of the Idaho desert, the cows are fed a diet of alfalfa, hay, grains and soy, all certified organic. "At a Horizon dairy farm in central Idaho, the cows don't look that happy. Four thousand cows live in a stark landscape of sagebrush fields, long silver barns and open-air sheds. Horizon has now earned itself a reputation for following organic regulations as loosely as is legally possible. factory farming) in the United States, and they bought Horizon for profit, rather than any interest in adhering to pesky organic principles. Many in the health movement have been involved in a long-term boycott against this company. Horizon remains the leading seller of "organic" milk products, and has been under fire for years for its less-than-organic practices. It is incredible that Horizon can so shamelessly get away with using the term "organic", after destroying the milk's chemical make-up, so that it becomes excessively harmful with long-term use. We detailed the toxicity factors of homogenized milk in our heart disease article, and we recommend that you continue reading about the specifics there. If you must choose between Horizon's "organic" milk and smoking, then definitely choose smoking. In the long term, you would be healthier as a smoker than anyone who drinks this stuff several times a day. Shamefully, all of the milk products distributed under the umbrella of Horizon "organic" are just mislabeled heart disease delivery systems. Some milk companies use the terms "cream line" and "cream top" to emphasize their healthier products. It was nothing more than intuition which led me to call Horizon's headquarters, at which point they confirmed that all of their milk is homogenized, despite the deceptive labeling. To the contrary, there are actually no mandatory labeling requirements concerning homogenization. There was no mention of homogenization on the labels, which I had always assumed was a requirement. We recently noticed the presence of Horizon brand, ultra-pasteurized, "organic" milk, during a visit to our local Walmart store. We routinely purchase milk that is pasteurized, but not homogenized. But most organic milk sales haven’t seen any lift from a year ago,” said Nielsen, which noted that the average unit price for conventional cow’s milk is $2.59, while organic averaged $4.76 per unit. “Organic cows’ milk is the highest selling category among organic FMCG, and having earned more than $1.3bn in the latest year, there’s certainly plenty of demand out there. 1, 2018, sales of organic milk declined -2.3% although it still accounts for the largest subsegment of the organic food & beverage market. "We have other innovations in the pipeline that we’re excited about, so expect to hear more from us in the coming months." Dollar sales of organic milk were down -2.3% in 2018Īccording to Nielsen data for the 52 weeks ended Dec. Consumers continue to seek organic options for animal welfare and environmental reasons, among many others. Maureen Aiello, innovation brand manager at Danone North America, told FoodNavigator-USA: " We know that protein is a top priority for consumers when it comes to milk, and that value-added milk is also an option consumers are seeking. We're proud to be the first when it comes to a higher protein organic milk option.” “ Less than 6% of all milk is USDA certified organic. Protein helps to fuel your day and supports healthy muscles, and our newest organic protein milk is meant to help meet that need for dairy drinkers. " We realized that protein is a top priority for people when it comes to milk – yet no organic protein milk option was available. While Fairlife – which hit $250m in retail sales in 2017 – utilizes a filtration process that separates milk into its constituent parts and then recombines them in different proportions to dial down the lactose and dial up the protein to 13g/serving, Horizon adds organic milk protein concentrate to achieve 12g per serving.Īvailable in three varieties (Reduced Fat Chocolate, Reduced Fat Plain, and Vitamin D (whole milk), the line is available nationwide, with an MSRP of $5.99 per 64-ounce carton, said Christina Finkel, senior director of marketing for Horizon Organic, which was acquired by Danone North America in 2017. Emulsifiers, stabilizers, hydrocolloids.Chocolate and confectionery ingredients.Carbohydrates and fibers (sugar, starches).Plant-based, alt proteins, precision fermentation.
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